Singapore’s Shopmatic raises $5.7m to expand to Indonesia, the Philippines
In this article, Anurag Avula, the co-founder of Shopmatic, a Singapore-based e-commerce company, explains why the company decided to launch in India as well as the steps it took to succeed in the Indian market. Localisation and catering to small, niche sellers are some of the factors behind Shopmatic’s success in India.
Read on to find out more about Shopmatic’s journey.
Source: Tech in Asia